HPJ Jewellers heard of our reputation and wanted to see if we could provide a successful solution for them. HPJ are a large chain of high street jewellers working throughout the UK. HPJ had made a failed attempt in the early days of the internet and therefore were very cautious in proceeding in a new online campaign.
We Provided a cautious but prominent new web site that only featured the more expensive range of products. This initial test went beyond all expectations. With our expertise in online marketing and measurement coupled with the clear and user friendly web site design we were able to create a highly successful campaign which resulted in a 400% increase in online sales, and a measurable improvement in the conversion of visitors to orders.
